This isn’t a Sports Illustrated produced video. It is an ad placed on Sports Illustrated, that I am sure Sports Illustrated was responsible for due to the press it will get…without it going against everything they stand for…
Look at Sports Illustrated getting paid to be inclusive, even though they’ve been featuring plus sized models for a very long time, from Kate Upton to other awkwardly shaped girls, but I guess this one takes the prize, for being the most plus sized, as America gets fatter and fatter, this becomes the norm, and politically, they have to play this shit up like they are endorsing full figures, even though I’m sure they are mocking it for a viral video to generate buzz, in fact their creative directors are probably the first people to call a model fat…before using them for their marketing play..
So…it goes like this…pay SI 100k to be in their mag…get a video produced…let Sports Illustrated get all the press….Genius.
Posted in:Ashley Graham
